Rebrand reflects commitment to support a reliable grid
CALGARY, AB, CAN, November 13, 2024 – RS Technologies Inc. (“RS” or the “Company”), a leading global manufacturer of high-performance composite utility poles, today announced that it has rebranded itself as Resilient Structures.
The name “Resilient Structures” captures the company’s mission to build a robust and reliable electric grid worldwide, supporting communities and utility customers with infrastructure that endures. The company’s commitment to providing poles that withstand severe weather and harsh environmental conditions remains unchanged, and we look forward to continuing our journey with a name that embodies our core values and vision for the future.
“Our new name, Resilient Structures, speaks to the heart of what we do – building strength, sustainability, and reliability through engineered performance,” said CEO John Higgins. “This rebrand aligns with our growth and strategic objectives as we continue as the premier provider of high-performance composite poles globally.”
Effective immediately, Resilient Structures will phase in the new branding across all products, services, and communication channels. Customers and partners can expect the same level of dedication, expertise, and service quality that has been the company’s hallmark since its founding.
About Resilient Structures
Since 2005, Resilient Structures (RS) has engineered and manufactured high-performance composite utility structures to support a reliable grid. Through our proprietary materials science, we design, engineer, and manufacture high-performance composite utility poles for electric distribution and transmission systems. The company’s proven solutions provide unique design characteristics that enhance the reliability and resiliency of electricity distribution and transmission systems. RS has manufacturing facilities in Ontario, Canada, St. George, Utah, and Houston, Texas. More information on RS is available at RSpoles.com.
